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    <title>Blog Fichewise</title>
    <link>https://www.fichewise.com/en/blog/</link>
    <description>Product pages, structured data, SEO and AI applied to e-commerce.</description>
    <language>en-us</language>
    <item>
      <title>Product Structured Data in WooCommerce: What Google Actually Reads</title>
      <link>https://www.fichewise.com/en/blog/product-structured-data-woocommerce/</link>
      <guid>https://www.fichewise.com/en/blog/product-structured-data-woocommerce/</guid>
      <pubDate>Tue, 03 Nov 2026 00:00:00 GMT</pubDate>
      <description>Product structured data in WooCommerce: what Google requires, what WooCommerce generates on its own, what is missing, and how to complete the markup without errors.</description>
    </item>
    <item>
      <title>WooCommerce Product Attributes: Global or Custom, and How to Build a Structure That Lasts</title>
      <link>https://www.fichewise.com/en/blog/woocommerce-product-attributes/</link>
      <guid>https://www.fichewise.com/en/blog/woocommerce-product-attributes/</guid>
      <pubDate>Tue, 27 Oct 2026 00:00:00 GMT</pubDate>
      <description>WooCommerce product attributes explained: global vs custom, how to choose, naming terms, variations and filters. A method for building a structure that lasts.</description>
    </item>
    <item>
      <title>Google Merchant Center and WooCommerce: A Product Feed With No Disapprovals</title>
      <link>https://www.fichewise.com/en/blog/google-merchant-center-woocommerce/</link>
      <guid>https://www.fichewise.com/en/blog/google-merchant-center-woocommerce/</guid>
      <pubDate>Tue, 20 Oct 2026 00:00:00 GMT</pubDate>
      <description>Connect WooCommerce to Google Merchant Center: account requirements, sync methods, product feed attributes and the disapprovals to prevent before you submit.</description>
    </item>
    <item>
      <title>EAN and GTIN in WooCommerce: Where to Enter Them and Why Google Wants Them</title>
      <link>https://www.fichewise.com/en/blog/ean-gtin-woocommerce/</link>
      <guid>https://www.fichewise.com/en/blog/ean-gtin-woocommerce/</guid>
      <pubDate>Tue, 13 Oct 2026 00:00:00 GMT</pubDate>
      <description>EAN, GTIN, UPC: what these numbers mean, who assigns them, where to enter them in WooCommerce and what Google Merchant Center requires. Common mistakes to avoid.</description>
    </item>
    <item>
      <title>Product Page Examples: Five Annotated Pages, Industry by Industry</title>
      <link>https://www.fichewise.com/en/blog/product-page-examples/</link>
      <guid>https://www.fichewise.com/en/blog/product-page-examples/</guid>
      <pubDate>Tue, 06 Oct 2026 00:00:00 GMT</pubDate>
      <description>Five annotated product page examples: wine, skincare, power tools, apparel and lighting. What works, what is missing, and why, with the attributes each one needs.</description>
    </item>
    <item>
      <title>How to Write a Product Page That Sells and Ranks</title>
      <link>https://www.fichewise.com/en/blog/how-to-write-a-product-page/</link>
      <guid>https://www.fichewise.com/en/blog/how-to-write-a-product-page/</guid>
      <pubDate>Tue, 29 Sep 2026 00:00:00 GMT</pubDate>
      <description>How to write a complete e-commerce product page, step by step: gathering information, title, descriptions, attributes, images, SEO fields and a final review.</description>
    </item>
    <item>
      <title>AI Product Descriptions for WooCommerce: Writing Without Making Things Up</title>
      <link>https://www.fichewise.com/en/blog/ai-product-descriptions-woocommerce/</link>
      <guid>https://www.fichewise.com/en/blog/ai-product-descriptions-woocommerce/</guid>
      <pubDate>Thu, 24 Sep 2026 00:00:00 GMT</pubDate>
      <description>Generate AI product descriptions for WooCommerce without invented specs: verified sources, attribute schemas, conflict handling, automated review. What works, what fails.</description>
    </item>
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